Application Design | Project 1: Mobile Application Proposal
24
Sep
2025
-
15
Oct
2025
(Week
1-4)
Justin
Cleon
(0375523)
Application Design | Project 1: Mobile
Application Proposal
Table
of
Contects
1.
Instructions
2. Lectures
Lecture
1 : Introduction to Mobile Application Design
Why is Mobile Application Design Important?
Effective mobile application design is crucial in today's digital landscape. Well- designed apps provide:
• A seamless user experience
• Boosting engagement (the frequency of service interactions)
• Retention
• Overall customer satisfaction
Laying the Foundation: Understanding Usability
• Defining Usability
How effectively and efficiently a user can accomplish their goals. It encompasses factors like learnability, efficiency, memorability, and user satisfaction.
• Applying Usability Principles
To ensure that an application's design is reached to the needs and behaviors of its target users.
• Conducting Usability Testing
Observing users as they interact with the application
• Developing Practical Skills
Combination of theoretical knowledge and practical, hands-on experience, includes developing proficiency in design tools, prototyping techniques, and user research methodologies.
Importance of Mobile in the Digital Era
• Ubiquity of Smartphones
• Mobile-First Approach
• Shift in User Behavior
• Competitive Advantage
Designing For Mobile: Embracing The Unique Challenge
• Limited Screen Real Estate
Prioritize content and interactions to ensure a clean, uncluttered user interface.
• Diverse Device Capabilities
• Contextual Awareness
Consider factors like the environments and situation
Applying User-Centered Design (UCD)
• In-depth User Research
• Design
• Evaluation
Lecture 2 : The Art of User-Centered Design
User-Centered Design
UCD is the overall philosophy that considers the needs of the residents (users), provides framework and the foundation to to create a product.
User Experience Design
UX design focuses on the functionality, ensuring a smooth and functional interaction.
User Interface Design
UI design deals with the aesthetics and finishes of the interior, brings the user experience to life visually.
User-Centered Design Process
• Discover/Analysis: Business requirements and user personas
• Define: Ideation and experience mapping
• Design: User experience and user interface
• Validate: Usability testing, prototype validation, and minimum viable product (MVP)
• Develop: Production
ROI of UCD
• Improve Credibility: Trust in the system
• Increase Exposure: Traffic/audience size and return visitors
• Improve Performance: Ease of use
• Reduce Resources Burden: Developments time, maintenance and redesign cost
UI & UX Comparison
• Focus
UI: Entire user experience
UX: Visual elements
• Scope
UI: Research and usability
UX: Visual elements
• Deliverables
UI: Create user persona, sitemaps and wireframes
UX: Mockups and prototypes
Lecture 3 : Usability
What is Usability?
• Effectiveness, efficiency, and success of a user in utilizing a product or design
• How well users can achieve their goals, how quickly they can learn it
• Concerned with user needs and context
• Measurable
Common Usability Pitfalls
• Complex Interfaces
• Confusing Navigation
• Lack of Clear Calls to Action (CTAs)
• Inadequate Error Handling
Key Principle of Usability
• Consistency: Navigation system, page layout, menu structure, font, typography, and branding
• Simplicity: Effortless to use and crystal clear communication
• Visibility: Clarity, hierarchy, focus, and attention
• Feedback: Confirmation, clarity, guidance, and learning
• Error Prevention: Reduced frustration, increased efficiency, and improved accuracy
Lecture 4 : Card Sorting Method
What is Card Sorting?
• Method to understand how users group and categorize information, it helps determine an organization scheme that aligns with the user's mental models
• The technique that inform the design of navigation menus, website or app architecture, and content strategy
Types of Card Sorting
• Open Card Sorting
• Closed Card Sorting
• Hybrid Card Sorting
• Remote Card Sorting (Miro, Figjam, or any tools online)
3. Project 1
4. Feedback
Week 1
General Feedback :
Week 2
General Feedback :
Week 3
General Feedback :
5. Reflection
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