Digital Photography and Imaging ~ Project 4 (Final)

Justin Cleon (0375523)                           3 Dec 2024 - 24/31 Dec 2024 (Week 11-14/15)
|| Project 4 (Final)


Table of Contects


1. Project 4: Self-Titled

Part 1: Idea Development
1. Write a biography about yourself

Intro

My name is Justin Cleon and I'm 19 years old and I'm from Indonesia. I am currently taking a Bachelor of Design in Creative Media. 


Paragraph 1

What is your passion? 

This is the question I'm not sure about until now because it could be of many factors like technology (AI) and change over time. But I always have intense curiosity, learning and deep understanding because new knowledge makes me adaptable and continuously growing. Sometimes I think outside of the box, so I like to be more flexible rather than on schedule.


Paragraph 2

What motivates you to achieve your dream? 

Life is simple. I just need to choose wisely for all aspects of life, especially when I am still young and live in an era where it is easy to get information, so I need to learn more so I can improve my skills and knowledge rather than waste my time on things that are not important.


Summary

How do you want to visualize your dream into an artwork? 

I think I want to achieve financial freedom, so I created an artwork of castle, hot air balloons and birds flying freely into the sky. The castle represents stability, security, and prosperity. The hot air balloon represents rising above challenges and reflects stability and calmness. The bird is a symbol of my aspiration to break free from limitations, so it’s like soaring towards all of the possibilities and independence.



2. Write a statement about your work

Intro

Tell us about your work. 

My work is based on photography and biography. It represents about what your character is. 


Paragraph 1

What is the concept behind it? 

I want to make something based on the powerful view of the images, such as color, deep meaning. If we want to create a design, we need to understand and feel it. Without this, the design will be messy.


Paragraph 2

What is the message you want people to understand? 

I created an artwork of castle, hot air balloons and birds flying freely into the sky. The castle represents stability, security, and prosperity. The hot air balloon represents rising above challenges and reflects stability and calmness. The bird is a symbol of my aspiration to break free from limitations, so it’s like soaring towards all of the possibilities and independence.


Summary

What is your motto/quote? 

I like the quote "If you don't find a way to make money while you sleep, you will work until you die" ~ Warren Buffet


And that’s quotes quite a deep meaning because we need to find resource income from others, not only salary on your job.



3. Study and gather all related information about your topic
Mood Board  (3 Poster Reference)

Figure 1.1 Mood Board

Part 2: Design Direction
1. Sketch your mock up poster

Figure 1.2 Sketches

2. Create a digital poster based on your sketch

Figure 1.3 Digitilization of Sketches #1

Figure 1.4 Digitilization of Sketches #2

Figure 1.5 Digitilization of Sketches (Final)

Figure 1.6 Adobe After Effect (Final)

Part 3: Execution & Post Production

Figure 1.7 Final Poster

Title: 

Life Simplified: Choosing Wisely in All Aspects of Life


Artist Statement: 

For this project, I created an artwork through my photography in Malacca, Malaysia. Also, I want to make something based on the powerful view of the images, so I create an artwork of castle, hot air balloons and birds flying freely into the sky. The castle represents stability, security, and prosperity. The hot air balloon represents rising above challenges and reflects stability and calmness. The bird is a symbol of my aspiration to break free from limitations, so it’s like soaring towards all of the possibilities and independence. 


"If we want to create a design, we need to understand and feel it. Without this, the design will be messy."


Part 4: Final Video
Link video here: https://bit.ly/Self-Titled

Figure 1.8 Final Video



2. Reflection

For the final project of this module, it wasn't too challenging because we were just about applying the skills and knowledge we had already learned in Adobe Photoshop and After Effects. My main concern was deciding what to create and how to express myself or reflect on my own experiences through the artwork. However, the process was enjoyable, and I’m proud that I completed it with the best work I could produce.





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